Privacy Policy

Introduction

Welcome to https://aurora-paternity-testing-services.denverareaattorney.net (henceforth referred to as “Aurora Paternity Testing Services,” “we,” or “our”). We are dedicated to protecting your privacy and ensuring the security of your personal data. This Privacy Policy details our practices regarding the collection, storage, access, and handling of personal information in adherence to various international privacy laws, including but not limited to:

Canada’s Personal Information Protection and Electronic Documents Act (PIPEDA)
Quebec Law 25
The General Data Protection Regulation (GDPR) of the European Union (EU)
Brazil’s Lei Geral de Proteção de Dados (LGPD)
California’s Consumer Privacy Act (CCPA/CPRA)
Colorado’s Consumer Protection Act (CPA)
Utah’s Consumer Sales Practice Act (UCPA)
Connecticut’s Connecticut Transactional Data Privacy Act (CTDPA)
Virginia’s Consumer Data Protection Act (VCDPA)
South Africa’s Protection of Personal Information Act (POPIA)

Scope

This policy covers all aspects of our online presence, including but not limited to our website, mobile applications, online services, and any other digital platforms owned or operated by Aurora Paternity Testing Services. However, please note that this policy does not extend to third-party websites, applications, or services accessible through links on our platform. These entities have their own privacy policies, and we encourage you to review them before providing personal data.

Processing Activities

This Privacy Policy guides how your personal information is handled in the following scenarios:

When you use our applications and services as an authorized user.
During your visits to our websites linked to this policy.
When you receive communications from us, including newsletters, emails, phone calls, or text messages (SMS).

Personal Data Collection

We collect several types of personal data:

Account Information: Details related to your user account creation and maintenance.
Payment Information: Data necessary for processing transactions, such as cardholder name, card number, expiration date, and CVV.
Financial Information: Your financial records, including bank account details (if provided for direct deposits or withdrawals).
Purchase Information: Details about products and services you’ve purchased from us, including order history and preferences.
Mobile Device Identifiers: Unique identifiers such as IP addresses, device IDs, and advertising IDs to recognize your devices and provide personalized content.
Location Data: Information about your geographic location when you use our location-based services or when we process data associated with your device’s GPS.
Feedback: Any comments, reviews, or ratings you choose to share with us.
Social Media Information: Data from social media platforms when you interact with our content or engage in social media contests or promotions.
Product Information: Details about products you view, search for, or purchase on our site.

We collect this data through various means, including direct user input, automated technologies (such as cookies and tracking pixels), and third-party sources who provide us with aggregated or de-identified data for marketing or analytics purposes.

Cookies

We employ cookies to enhance your experience and understand how our website is used. Cookies are small text files stored on your device that serve different purposes:

Strictly Necessary: These ensure the basic functionalities of our website, such as enabling you to navigate through pages.
Preference: Cookies store user preferences, like language settings, to personalize your experience.
Analytics: We use analytics cookies to gather insights into how visitors interact with our site, helping us improve performance and usability.

Users can manage their cookie preferences through our Cookie Manager, allowing them to control which types of non-essential cookies are set on their devices.

Retention and Deletion

We retain personal data for as long as necessary for the fulfillment of legal obligations or for legitimate business purposes. The specific retention periods vary based on the type of data and the context in which it was collected. Once the data is no longer required, we will securely delete or anonymize it to protect your privacy.

Your Rights

Depending on your jurisdiction, you may have certain rights regarding your personal data:

Access: You can request access to the personal information we hold about you.
Rectification: If your data is inaccurate or incomplete, you have the right to ask for corrections.
Erasure (Right to be Forgotten): In certain circumstances, you can request the deletion of your personal information.
Restriction: You may limit the use or processing of your data under specific conditions.
Portability: You have the right to receive a copy of your personal data in a structured, commonly used format.
Objection: You can object to the processing of your data for specific purposes.
Non-Discrimination: You are protected against unfair treatment due to exercising your data privacy rights.

To exercise any of these rights or have questions about your data, please contact our Data Protection Officer using the details provided below.

Changes to Policy

We reserve the right to update this Privacy Policy at any time. Any changes will be posted on this page, and we encourage you to review it periodically for the latest information.

Contact Information

If you have questions about our privacy practices, wish to exercise your data rights, or need to request the deletion of your personal information, please contact us:

Email: [email protected]
Address: [Provide physical address]

We are committed to handling your personal data with care and transparency. Thank you for choosing Aurora Paternity Testing Services.